Frontwalker launches new specialist company within AI 

Frontwalker is expanding its operations with a new subsidiary focusing on AI and data. The proposed name is Frontwalker AIDA AB. The company will help Swedish companies to implement AI technology that delivers measurable results and real business value. 

Frontwalker has recruited Peter Sandström to lead the new company. He has over 20 years of experience in technical and strategic leadership and has previously worked with digital change processes in commerce, finance, health and consulting, most recently as Managing Director at Devoteam Creative Tech and CTO at Mobiento/Deloitte. 

‘Many companies are looking for ways to transform AI technology into practical benefits for their business. With Frontwalker AIDA, we combine technical knowledge with business understanding to create solutions that deliver real returns,’ says Peter Sandström, CEO of Frontwalker AIDA. 

Focus on practical application 

Frontwalker AIDA will work in two main areas: 

• Explore & Define: AI strategy, governance and security 
• Develop & Deliver: Practical AI solutions, product development and management 

The company will focus on the latest technologies in data, machine learning and automation, with platforms for both on-premise and cloud-based solutions. Collaborations and partnerships with leading suppliers in the field will ensure that customers have access to the best tools on the market. 

Meeting growing needs in the Swedish market

With increasing demand for AI solutions – where nine out of ten companies are already investing in the field – Frontwalker AIDA sees good opportunities to become a key player in practical AI applications in Sweden. 

‘We see that successful AI implementation requires good structure, smart data management and a clear link to the business’s goals. Our speciality is helping companies introduce AI in a structured and sustainable way that delivers concrete results,’ continues Peter Sandström. 

“Our investment in AI is an important part of Frontwalker’s development. The new company will help strengthen the competitiveness of Swedish companies through practical AI solutions. Peter’s combined experience in technology and business development makes him well suited to lead Frontwalker AIDA and help Swedish companies effectively use AI in their operations,” says Anette Billing, CEO/Group CEO of Frontwalker AB. 

For more information, please contact:  

Peter Sandström
CEO Frontwalker AIDA AB
peter.sandstrom@frontwalker.se
Mobil +46 73 373 24 42

Anette Billing
CEO/Group President Frontwalker AB
anette.billing@frontwalker.se
Mobil +46 72 502 17 83

The information was submitted for publication, through the agency of the contact persons set out above, at 11:30 a.m. CET on 17 March 2025. 

Web site: www.frontwalker.se

About Frontwalker AB (publ) 

Frontwalker AB has been listed on NORDIC SME since 2017. The company offers services in IT and management, tech and digitalisation, as well as system development and management. Frontwalker employs approximately 60 people. The group has offices in Malmö, Stockholm, Uppsala and Sundsvall.